On November 13 and 14 a group of specialist wedding djs met to further explore common issues that affect them in their business and the way they entertain their clients.
On Sunday we covered subjects including How good are your marketing materials, The Shoe Game – why and how?, what is an average wedding?, “Weddings – A Day in the Life, mk2!!, 20 Reasons why other DJ’s are stealing your clients, Music programing hints and tips, Testimonials” .the truth, the whole truth and nothing but the truth.
On Monday topics included – Email responders – how to reply to an enquiry, How to 10x your income, What makes the perfect host?, Connect & Convert Through Meetings., S.E.O, current trends, How do we create and then communicate “Special”, experience and expertise” an insight into establishing yourself
This was an opportunity to not only listen to and observe successful wedding djs share their knowledge and expertise, but also an ideal environment to question the experts and dig deeply into their reasoning and methods.
This is the feedback received from delegates.
Well Derek, what can I say, you did it again!
You not only managed to get a group of like minded wedding Dj’s to commit to a ‘Think Tank’ but, also managed to fill it with some amazing UK based talented presenters who managed to fill the two days with an amazing array of information, tips and tricks.
Probable the best investment I have made in my business this year. If I only managed to implement a small part of what I gleaned from the last two days then I will still be streaks ahead of any perceived competition and will lead the way in my region.
Thank you, thank you , thank you!
Can’t wait for your next innovative idea to help Wedding Dj’s ‘up their game’
Mike Hackett wrote
Think Tank Reading and Derek Pengelly
WOW I had a sleepless night last night due to the fact my mind was racing with all the new stuff and fantastic Ideas I picked up in a room with some of my biggest idols and that was Sunday!
THEN cue Monday… OMG now I sat for most of the day speechless as gem after gem of fantastic ideas were shared and passed around WITHOUT any of the DJ’s in the room letting the well known DJ egos [we all can have from time to time] get in the way, every DJ/HOST was willing to:
share, advise, instruct, help, mentor, listen, cheer, sing, the only things I can say were missing were 1: Dancing and 2: YOU yes YOU !!!
If you’re reading this and thought huh another money generating idea from the mind of Derek Pengelly… oh how wrong you were!
This was simply a perfect place to get priceless info for what in relation was a very small amount. I bet some of you are kicking yourselves now as new friendships have been forged, new contacts made and most of all every one taking some great ideas away with them.
I will not name all the people that took the time to prepare presentations and content that they gave to the room but each one was GOLD yes GOLD. I will spend most of this week just getting my head around this weekends info exchange.
I will however give special mention though to one guy,,,, and that was Terry Lewis You managed the impossible: almost one whole hour in a room of DJ’s in which NONE were making a sound, no not asleep, but soaking up your very informative talk.
I will finish by saying I have no idea what the Scottish version of this will be like but do try to get on it I am sure you will get some great stuff from it.
To all a SPEAK SOON 🙂
Darren Latimer wrote;
PROBABLY THE MOST POWERFUL two days of self investment and giving experience I have had the honour of being apart of!
THANK YOU Derek Pengelly, Alan Marshall
An amazing day – The knowledge I picked up from Alan Marshall, Alan Granville, Mike Hackett, Roger Knight, The brilliantly mad Irish star named Martin, Chris, Paul O’Reilly, Ian Forest and others today was Fumping Brilliant
Djs who don’t attend these sorts of things are mad!
Paul O’Reilly wrote
Day 2 of think tank. What has it in stall for us today? Yesterday s think tank was excellent with explosive ideas and work ethics for djs in the wedding industry .
Paul Holmes wrote;
Fantastic couple of days spent in a room with so much talent and passion for what we do so many great new ideas to incorporate into my work.
Thanks to all of you for your advice, ideas, and friendship.
Alan Granville wrote:
Thanks you everyone for today, I have learnt a lot and have a sore head from the information overload.
Ian Forest wrote – An awesome couple of days Derek to be honest very well planned and organised with some great discussion points.
Gavin Harris wrote
What an amazing two days at the Think Tank.
Never did I imagine so many wedding specialists at the top of their game would open up and reveal so much information. It was so good to be part of a group that was happy to share information so that we could all help each other, in a way that a seminar style session wouldn’t have achieved.
It was a massive benefit to my business to be in a room full of success and positive thinking, and I’ve come away with lots of actionable advice to use that will make a significant impact to my business.
I hope this can become a regular event!
So if you missed this event all I can say is that you missed a truely special event, one which sadly can never be repeated. We may put together other similar events in the future but this was very much a one off.
We will be bringing Think Tank Scotland to Glasgow on Monday January 30th. This will be a one-day event and will feature presentations by Ian Forrest, Fabio Capozzi, Martin Keogh and an incredibly talented, award winning specialist wedding dj Mystery Guest, and myself.
There are only 25 places available and 15 have already been taken. You can reserve your place with a £50 deposit. Local DJs and specialists from the north of England will be in the room – will you?
More details can be found here
First DJ Workshops in Scotland
The year got off to a whirlwind start with Southampton, Reading, Maidstone and Glasgow. “The Specialist Wedding DJ A-Z” was attended by 50 DJs from around the country and was a resounding success. Feedback from the delegates was very positive. Many of those who attended have since reported an increase in confidence and this is reflected by an increase in bookings and higher fees for services offered.
Wedding Marketing for DJs – The Book
In February I received a phone call from Eddie Short the editor of Pro-Mobile Magazine. He asked me if I would be available to attend the first ever Pro-Mobile Conference in Oxfordshire in March? He also asked if I could present a seminar and casually dropped a bomb which took my breath away. “oh, and I’d like to finish the final edit of your book and launch it at the conference”.
The following four weeks were frantic to say the least. Not only did we have to revisit every word in the book, we also had to sort the art work and arrange printing and distribution. Eddie did a fantastic job. The book was proofed, printed and delivered with only a couple of days to go before the conference. Meanwhile i prepared my seminar, “Ten Top Tips for Wedding DJs” and crossed my fingers that all would go well.
Lifetime achievement award.
Little did i know, as my wife Carol and I boarded the plane, that Eddie and Co-Producer Mark Walsh had a surprise waiting for me. On the evening of the first day of the conference everyone attended a celebration dinner. The evening was an opportunity to network and to relax and be entertained among friends and colleagues from all over the Uk. Jim Cerone from the USA was the guest of honour and he was accompanied by his wife and sons. I was looking forward to the evening yet had no idea what was about to take place.
You could have knocked me over with a feather when Eddie stood up, went to the stage and announced the first ever Lifetime achievement Award for services to the mobile DJ community. I couldn’t believe my ears when my name was mentioned. Carol had to pinch me and when I accepted the award from Eddie. I was, for the first time in my life, speechless. It is a great honour and I’m humbled to think that my work has been recognised in this way by my peers for which i thank them most sincerely.
While in the area i took the opportunity to repeat the January workshop for those who couldn’t make it and also repeated my original workshop, “Wedding Marketing for DJs”. Once again I brought the workshop to Reading, Bolton and Glasgow.
Wedding in Cyprus.
Upon our return to Cyprus I hit the ground running with the first of my weddings for couples who fly from The Uk and Ireland for a small intimate wedding in the sunshine on the “Island of Love”. The Summer was steady if not busy, considering the economic climate and problems with the local banking crises which had an impact in the short-term. Strangely July can be a quiet month for weddings on the island. This is probably because temperatures soar into the mid to high thirties centigrade and prices for flights and accommodation tend to be more expensive. The same can be said for August but the schools are on holiday and it’s easier to arrange for guests to fly out and accompany the bride and groom so August tends to be a busy month for weddings.
BPM Show – Birmingham – September
I love this show. It’s the biggest and the best of them all. I’ve been associated with it, in one way or another since before it’s inception. Mark Walsh and Eddie Short [and their team] work tirelessly to produce and present a spectacular three-day event which covers the whole spectrum of DJing. Alas, due to commitments in Cyprus, I could only attend the Monday this year. I was scheduled to present, “Ten Top Tips for wedding DJs” at 1.00pm in one of the four areas set aside for education. My area was sponsored by The National Association of Disc Jockeys and the line-up included Darren Latimer, myself, Tony Winyard, Paul Askew and Mark Walsh.
It was an afternoon when time whizzed by. It was fantastic to meet friends old and new. unfortunately I didn’t have enough time to spend with everyone as i would have liked. My Seminar was really well attended. Standing room only meant we had to encourage people to huddle-up and make more room. Afterwards i spent time in the NADJ networking area where I chatted to many new people who had questions to ask and wanted more information about what i do by way of education.
Birmingham also saw the debut of my new workshop Entrances and Spotlight Moments. This workshop draws on content from Todd Mitchem who demonstrates how to recognise and use the focal point of a room when making introductions. This is a much more “Hands On” workshop and it encourages the attendee to grasp new ideas and techniques and practise them before his peers.
For the first time in Birmingham i held three workshops back to back. the idea was to provide a “Fast Track” experience for anyone new to the concept. It was hard work but very satisfying to see wedding DJs prepared to devote so much time to improving themselves and their services.
My trip was completed with yet another couple of workshops in Reading, Maidstone and Glasgow. once again i was humbled by the number of talented DJs who came along and shared their experiences. Unfortunately i was taken quite ill on the night before the Glasgow workshop. I had been vomiting during the night and was nowhere near my best in the morning. However i struggled through and hopefully the guys didn’t miss out too much compared to my previous presentations.
Wedding Day Secrets –
Facts the Industry would prefer Brides don’t know.
This is the title for my new book for brides. I wrote it in July and managed to get it from conception to publication within four weeks thanks to a little help from my friends. Alan Marshall, Gary Evans, Paul Taylor, Stephen Davies and Tony Winyard all helped keep me focused and reigned me in when i got too controversial. The book takes the stance, “Brides Don’t know, what Brides don’t know”. this is the first book written by a British DJ which attempts to explain what actually happens on the day of the wedding. It focuses on Entertainment and the value which this brings to the occasion. The book is available as an e-book from Amazon in Kindle Format. It can also be read on any smart phone, i-Pad, laptop or PC by downloading the free apps from the amazon web site. I would recommend the book to all DJs as a reference guide and also to all future brides as an illustration as to how to achieve a day which is truly unique, fun and memorable.
Music Open Pafos 2013
Once again i was asked to co-host the third international festival for young opera stars in Cyprus. The evening took place at the Coral Beach Hotel in Coral Bay and it was a sell-out.
500 people were entertained to music which celebrated the 200 year anniversary of the composer Verdi. My co-host, Natalie made introductions in Greek and Russian while i did my best to offer translations in English. It was a difficult week working on the script and presentation but all turned out right on the night.
Bristol and Bolton –
Entrances and Spotlight Moments
I’m currently working on the final preparation for another couple of workshops in November. the hotels are booked, My flights have been arranged and all we need now are a couple more brave DJs to join us for another adventure into the world of weddings and how to do things differently.
As ever I would like to thank everyone for their continued support, it means a great deal to me. I would love to hear your comments and suggests. please use the contact box underneath.